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To our valued OSG customer,

It’s a very exciting time for us at OSG. We are proud to announce in OSG News that we became the first company in North America to implement the Ricoh Pro VC6000 next-generation continuous feed inkjet platform. One system is already in place in our Southeastern Production Facility and the other will be installed in our Eastern Production Facility by the end of the year.

We also relocated our corporate headquarters to a corporate park complex that is conveniently located just a short distance from our Eastern Production Facility. If you find yourself in Northern New Jersey, please stop by and check out the new office.

In our cover story we explore the prevalence of mobile apps and introduce the OSG Mobile App. Today a quarter of all bills in the United States are being sent electronically. Are your customers opting to pay electronically or are they still sending you checks? You have an incredible opportunity before you to offer your customers a mobile app that will allow them to view and pay their bills online.

Finally, our Marketing Minute reminds us that it's time to order OSG Calendar Inserts. They’re a thoughtful, practical and cost effective marketing tool that also lets your customers know you appreciate their business. Visit our website,
www.osgbilling.com, to see calendar designs and contact your Account Manager
to place an order or discuss other design options.

Using a mobile app has become as second nature to today’s consumer as picking up a dictionary used to be to look up the definition of a word. According to the Wikipedia app, "A mobile app is a computer program designed to run on mobile devices such as smartphones and tablet computers." But oh, it's so much more. Today people run their lives using apps. Need a taxi? Want to order food? Want to keep track of your weight? Want to be able to chat with friends and family across the globe? There's an app for that. Literally. Did you know that smartphone mobile app usage has become so prevalent that it has now surpassed desktop usage in the United States?¹

Loyalytics gathered some fascinating statistics about the prevalence of app usage as well as some insightful predictions²:

• As of May 2015, Android users were able to choose from 1.5 million apps and from 1.4 million using the Apple App store.
  
• Today, 85 percent of people prefer using native mobile apps to websites.
• According to Juniper Research, it's predicted that more than 2 billion mobile users will make a mobile commerce transaction by the end of 2017.
• According to Statista, global mobile app revenues are expected to grow to $76.52 billion US dollars in 2017.

At OSG we pride ourselves on not only meeting but exceeding our customer’s expectations.

After reviewing the statistics and taking the pulse of today’s customers, it was obvious that we needed to develop a mobile bill pay app. Take a look at today's billing landscape. Today 49 percent of all bills paid in the U.S. are electronic.³ And the 80 percent of Americans between the ages of 18-49 who own smartphones⁴ pay an average of two bills a month on that phone. And the way we present bills to consumers is also changing. A quarter⁵ of all U.S. bills are now sent electronically in place of a paper bill and a recent survey³ found that 46 percent of consumers said receiving paperless e-bills increases
customer satisfaction.

The OSG Mobile App is available for both Android and iOS smartphone device users and is available in the Apple App Store and the Google Play Store under the client’s branded mobile app name. Designed to enhance the mobile billing and payment process, the app is completely built, hosted and updated by OSG. The goal is to deliver a mobile presentation portal with functions that actively engage subscribers and offer mobile solutions such as convenient mobile bill presentment and payment options.

The app also has the potential to provide new, revenue-generating opportunities for carriers through features such as ad delivery through an opt-in form; local and regional rewards programs; text adverts and selling products and services through the app. These potential offerings will allow providers of the app to receive payments from the advertisers, thus potentially offsetting the costs of offering the app or even making profits as well.

Some of the features of the OSG Mobile App include:

• Easy access for customers to view and to pay their bills
• Self-service options to change settings like email address, notifications, etc.
  
• A dedicated customer portal which allows you to expand your customer’s relationship with your organization
  
• A fully-hosted and secure SaaS solution so your customers never have to worry if their data is secure
  
• A self-service portal for your company with a link to your mobile-optimized website which gives your customer control over the customer experience
• Ability to feature and communicate your company’s marketing touchpoints

Some of the benefits of the OSG Mobile App include:

• A better user experience for both bill presentment and payment, making the whole encounter much easier and stress-free
• The potential for cost savings due to reduced processing and postage costs
• The ability to drive brand loyalty through targeted messaging, earning you a greater competitive advantage
• The opportunity to earn money within and beyond the app
• The creation of a real partnership from which you can build

These are exciting times. Technology and
the billing landscape are both continuing to evolve. As billers, it’s our job to keep up and anticipate ways to improve the presentment and payment process. You don’t need an app to figure that out.

Sources: 1) comScore “The Global Market Report” Mar 2015. 2) http://info.localytics.com/blog/23-fresh-stats-and-charts-to-convince-your-boss-to-invest-more-in-mobile-in-2015 3) Seventh Annual Fiserv Household Billing Survey from Fiserv. 4) http://www.pewinternet.org/2015/04/01/chapter-one-a-portrait-of-smartphone-ownership 5) PaymentsSource.com, Paythink, March 2015.

At OSG we are committed to providing our customers with best-in-class technology, products and services. That is why we are so proud to announce that OSG is the first North American company to implement the Ricoh Pro VC6000 next-generation continuous feed inkjet platform.
OSG is using the new system to streamline our operations, enhance our future growth and more quickly meet customer demand for high-quality, high­volume transactional documents. The new system allows us to consolidate a wide variety of applications that were previously printed on multiple systems onto a common platform, increasing speed and productivity. The new system takes us above and beyond the capabilities of our previous system. With this next-generation technology, we have a wider spectrum of colors with better consistency and far superior quality. One printing system is in our Southeastern Production Facility in Mount Airy, NC and the other will be installed in our Eastern Production Facility in Carlstadt, NJ by the end of the year.

OSG moved its corporate headquarters from Englewood, NJ to Ridgefield Park, NJ. The company was fortunate to find new office space in a corporate park complex that is conveniently located in close proximity to OSG’s Eastern Production Facility in Carlstadt, NJ.

The new office is located at 100 Challenger Road, Suite 303, Ridgefield Park, NJ 07660.

For those of us who plan meetings and are responsible for scheduling family appointments, calendars are an essential tool. It’s true that in today’s world many people use their phones to check the date, but hanging calendars are still very much a part of the office landscape. Don’t believe us? Walk around your office and see how many calendars you spot. Trust us, there will be more than you can count on one hand.

With this in mind, why not consider taking advantage
of an OSG Calendar Insert as a show of customer appreciation? Our creative, attention-getting calendars make a great customer gift while showcasing your business. Practical and cost-effective, calendars are a great way to show your customers you appreciate their business plus they fit nicely into the mailing envelope you’re already sending out with your critical customer communications. By prominently placing your logo and company name on the calendar, you’ll be top of mind all year long. Add a tear-off coupon to the bottom of the calendar and generate additional revenue. Did you know that tear-off coupons have been provento help drive traffic to businesses and provide incremental revenue?

Call your Account Manager today to see the many
creative designs we offer or to discuss what our
in-house OSG Creative Studio can do for you.
Our designs are also available at http://www.osgbilling.com/calendar-inserts.asp.

© 2015 OSG Billing Services. All rights reserved.